About the Merchant Advisory Group

The Merchant Advisory Group (MAG) was founded in 2008 by a small visionary group of merchants in the payments field dedicated to driving positive change in payments through multi-stakeholder collaboration. Today, the MAG represents over 100 of the largest U.S. merchants who account for nearly $2.6 Trillion in annual sales at over 430,000 locations across the U.S. and online. Roughly $1.5 Trillion of those sales are electronic representing over 41 Billion card payments. MAG members employ nearly 11.5 million associates.

Mission: Driving positive change in the payments industry through collaboration and advocacy of merchants’ interests. 

Vision: An improved and equitable payments ecosystem.

Although a relative newcomer to the payments industry, the MAG is a key participant in industry events and ensures that the merchant voice is a part of the critical and timely dialogue surrounding evolving payments and related matters.
  • The MAG actively engages with other prominent merchant trade associations in order to enhance and leverage the merchants’ voice in payments issues.
  • The MAG regularly attends most of the largest payments industry and network-hosted events and often is the sole representative of the merchant voice.
  • The MAG participates in a variety of meetings sponsored by regional Federal Reserve Banks, and is a member of the Atlanta Fed’s Mobile Industry Task Force.

Why should I join the MAG?

There are many great merchant trade associations, as well as payments associations, but the MAG is the only merchant association exclusively focused on payments. Read more to see what sets us apart from the others.


Join the MAG and be part of a group that is changing the landscape of the payments world.