Payments News

Talking With: Verifone chief Joe Mach about the digital in-store customer experience

Nov 28, 2017
Editor's note: This Q&A originally appeared in Mobile Payments Today sister publicationRetail Customer Experience.

Brick-and-mortar and traditional retailers are striving to create and build bold experiences given increasing competition from the e-commerce environment. One such effort is a new experiential experience from Nordstrom, called Nordstrom Local. The quest was to provide customers a more intimate and curated shopping location. But Nordstrom is just one of many top brands and leading retailers embracing innovative technologies, including inventive payment systems, to improve the customer experience.

Read the full article:
https://www.mobilepaymentstoday.com/articles/talking-with-verifone-chief-joe-mach-about-the-digital-in-store-customer-experience/